Norn Dynamics
Know which buildings to call after every storm.
Opportunity Radar turns storm reports, FEMA declarations and building permits into a ranked list of buildings for roofing, exterior, tree and restoration contractors in Florida and Texas. When you want more, our team runs the ads, email and mail campaigns too.
What we do
Three services and one product, built for roofing, siding, gutter, window, tree, fencing and restoration companies. Use one or all of them.
Meta ads & ad design
Ads that look like your crew, not a stock template.
We plan, design and run Facebook and Instagram campaigns aimed at the neighborhoods you actually serve, and send every lead straight to you.
- Static, carousel and short video ads designed in-house
- Targeting by service area, down to ZIP code and radius
- Lead forms and landing pages that go to your inbox or CRM
- Plain-language reports on spend, leads and cost per lead
Email & direct mail
Stay in front of past customers and the streets around your jobs.
Seasonal email to the customers you already have, and postcards to the homes near your work, designed, written and scheduled for you.
- Email campaigns to your own customer list: check-ins, seasonal reminders, referral asks
- Postcards and letters to whole neighborhoods or to a targeted address list
- Design, copy, printing and mailing handled end to end
- Tracking codes on every piece so you can see what got a response
Personalized leads · GEOINT
Lead lists built from satellite imagery and public records.
We combine satellite and aerial imagery with permits, parcels and weather records to find the properties that fit the work you do, and tell you why each one is on the list.
- Property features you can see from above: roof type, pools, fencing, tree cover, lot size
- Public signals layered on top: permits, storm reports, new construction
- Address-level lists for mail or canvassing routes, sized to your territory
- Homes are addresses only. We never sell owner names or personal phone numbers.
Software · Opportunity Radar
Every lead comes with the reason it is on the list.
Opportunity Radar watches public storm reports, tornado tracks, wildfire perimeters, FEMA declarations and building permits, and turns them into a ranked, explained list of buildings in your territory. Live in Florida and Texas. Free to start; paid plans add building-level leads.
How we work
- 01
Intro call
We learn your trades, territory, crew size and what a good job looks like for you.
- 02
Plan
A short written plan: which services, which areas, what it costs and what we will measure.
- 03
Launch
We build the ads, mail pieces or lead lists and send them to you for approval before anything goes out.
- 04
Report
Monthly results in plain language, and we adjust from there.
How we hold ourselves
- Honest messaging
- Our ads and mail introduce your company and your work. They never make claims about a homeowner’s property.
- Public and licensed data
- Lead lists come from imagery, public records and open data. No bought homeowner contact lists.
- You approve everything
- Nothing runs or mails until you have seen it and said yes.
Talk to us
Tell us about your company and what you are looking for. We will reply by email to set up a call.
Or email hello@norndynamics.com.